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Apex Supply Chain

Apex Supply Chain

Apex hired us to redesign their automated vending and dispensing solutions for supply chains all over the world. The system was very complex and disorienting. Training new users proved a daunting and time heavy exercise. We traveled the country visiting their clients which consisted of industrial plants, factories, and manufacturing facilities to interview a wide range of users and observe their workflows in their natural habitat. They all needed one thing:

The guided experience

Client: Cynergy
Role: Experience Lead